The Healthy Weight Commitment Foundation (HWCF) is changing the national and global dialogue about obesity by providing information and a support system that families can use to make real changes that will lead to a healthy lifestyle and collectively help roll back obesity rates in the U.S. and around the world.
- Cumulatively, we have reached more than 3.3 billion children and adults with positive health messages and information since 2009.
- Our award-winning school curriculum has reached 47.9 million American Pre-K—Grade 5 children.
- Through Smart from the Start, HWCF has reached 10% of American preschool children living in poverty.
In recent studies, obesity rates among U.S. children aged 2-5 have plateaued and receded. American families are getting the healthy lifestyle message—in part thanks to the innovative work of the HWCF and its 300+ partners.
HWCF Timeline: Milestones of Change
The formula for the Healthy Weight Commitment Foundation’s success is simple—set a clear objective and bring the best and brightest people and organizations together in pursuit of a common goal. By doing that, the HWCF has quickly become one the most respected organizations in the fight against obesity. The building blocks of our success are due, in part, to the support and validation of our stakeholders, including the Robert Wood Johnson Foundation, Bipartisan Policy Center, National PTA, National Head Start Association, National 4-H Council, and a host of others.
Launched the Latin American Commitment to a Healthy Future in Mexico, and Strategic Partnership with Movement for Healthy Life to jointly-develop Health & Wellness School Curriculum
New Multi-Sector Initiative, "Latin American Commitment to a Healthy Future", Launches At World Economic Forum on Latin America
Healthy Weight Commitment Foundation Calorie Commitment Initiative Earns Healthier Future Award from the Partnership for a Healthier America
Received 534,000+ entries in the Healthy Playground Makeover Sweepstakes, a record for our flagship campaign supporting play for at-risk schools
Becky Johnson named HWCF Executive Director
290,000+ Facebook Fans
Together Counts Farming Spotlight launch & National 4-H Council MOU
CGI commitment extended to include National Head Start Association and Penn State University Cooperative Extension’s Better Kid Care
Cumulative Consumer Reach hits 2B+
Engaging 25M+ U.S. students
Catholic Charities 300th member
Childhood Obesity Journal published results of EB4K with Play intervention
Commitment to Healthy Communities launch: CUNY School of Public Health academic partnership announced with HWCF
Healthy Playground Makeover Sweepstakes reaches nearly 400K entries
Engaging 20M+ U.S. students
McKinsey Global Institute cites HWCF as one of two most effective obesity programs worldwide
Cumulative Consumer Reach hits 1B+
Academy of Nutrition and Dietetics Achievement Award
5th Anniversary
Total lesson downloads (Pre-K–5) hits 100K
Celebrates 5th Anniversary with Newseum event featuring Indra Nooyi, Dr. Risa Lavizzo-Mourey and Judy Woodruff
RWJF announces evaluation of AJPM study confirming the reduction of 6.4 trillion calories from the marketplace by Corporate Members
Engaging 15M+ U.S. students
2M+ unique website visits
200,000+ Facebook Fans
HWCF and Boy Scouts of America form Alliance to Encourage Active Healthy Lifestyles
Healthy Playground Makeover Sweepstakes hits 200K entries
RWJF announces Corporate Members exceeded calorie reduction goal by 400% – removed 6.4 trillion calories from marketplace
Receive Tech & Learning Magazine Award of Excellence
Engaging 10M+ U.S. students
Cumulative Consumer Reach hits 500K+
HWCF and Partners make $500K Commitment to Action in support of Pre-K wellness initiatives
HWCF, National PTA and Discovery Education announce Clinton Global Initiative Commitment – Pre-K Smart from the Start $500,000 Grant Program with the National PTA
1.5M+ unique website visits
Kick-Off the Smart from the Start grant competition with $45,000 in funding for pre-school and Head Start and National PTA Healthy Lifestyles Council grants with $100,000 in funding
Patriots owner Robert Kraft matches HWCF $30,000 grant to Russell Elementary School in Boston
Hudson Institute announces lowcalorie products responsible for boosting sales
HWCF announces it has surpassed its goal of reducing 1.5 trillion calories in the marketplace
Launch Spanish version of Together Counts website
ComputEd Gazette Best Educational Software Award for Community Resource Website
50,000+ Facebook Fans
Together Counts website reaches 1M visits
Launch Enrichment Zone – energy balance curriculum for parents and volunteers in after-school and community programs
Miss Virginia 200th member
Bipartisan Policy Center acknowledges leadership of HWCF members in combating childhood obesity
5 EB4K with Play Schools won the Bronze Award for the USDA HealthierUS Schools Challenge
HWCF and Girl Scouts of the USA deliver Healthy Habits booklets nationwide
K–5 curriculum hits 10K downloads
HWCF, Discovery Education and Sports Authority award $50,000 in prizes to Find Your Balance Challenge winners
HWCF and Discovery Education recognize schools fostering healthy environments through the USDA’s HealthierUS Schools Challenge
Partnership with National PTA for Healthy Lifestyles grants
Healthy Playground Makeover Sweepstakes hits 100,000 entries
Together Counts website reaches 500K visits
Partnership with Girl Scouts of the USA
Kick-off EB4K with Play, our research program with the University of California–Berkeley and the Academy of Nutrition and Dietetics
Kick-off the Find Your Balance Challenge and USDA HealthierUS Schools Challenge prizing
Together Counts™ Campaign launch
Prince Charles highlights HWCF in address at Georgetown University
Membership triples in the first year
United Way Worldwide MOU
HWCF and Discovery Education launch free online curriculum; kick-off the Healthy Playground Makeover Sweepstakes with over $100,000 in prizes
U.S. Army MOU
PGA 100th Member
First Lady Michelle Obama announces at the White House Corporate Members pledge to reduce 1.5 trillion calories by 2015
Partnership with Discovery Education
First Lady Michelle Obama announces Let’s Move
Launch at the National Press Club